As an Associate Art Director at Erin Condren, working with LucasFilm presented a unique challenge of blending the iconic, bold imagery of the franchise with Erin Condren’s playful, colorful design language. It was an exciting opportunity to creatively merge these two distinct aesthetics, resulting in designs that captured the adventurous spirit of Star Wars while maintaining Erin Condren’s approachable, vibrant style. This experience allowed me to push creative boundaries, ensure brand alignment, and deliver collections that resonated with both Star Wars fans and our loyal customer base.